Kiran Aketi makes a strong and colorful start to his professional journey with a placement with Asian Paints

When Kiran Aketi stepped onto the vibrant VJIM, Hyderabad campus for the first time, he had his set of expectations. He wanted to understand the real life business world better and gain in confidence to face it when time came. Two years of training with cutting edge pedagogy that included term papers to improve presentation skills and CVS training for better communication meant he left the campus with a bright and colorful future ahead of him. After all, he has bagged placement with a top brand like Asian Paints and forayed into the corporate world in style.

Corporate insights for budding manager
Kiran asserts that he really understood the importance of PGDM after he started the program. He learned about different aspects of business including consumer behavior, product life cycle, marketing strategies, pricing and more. “But above all, VJIM, Hyderabad gave me the belief and confidence in my abilities. That’s why when I didn’t get through initial placement interviews I believed that a big company was waiting for me, and that’s how I cracked Asian Paints interviews,” he claims.

Internship creates the perfect launchpad
Kiran got the opportunity to use his learning in the real corporate world during his internship with Triumphant Institute of Management Education. His project involved conducting competitor analysis, promotional activities and counseling of students. As he rubbed shoulders with professionals he got the taste of actual work environment. “The experience was important for my placement interview. But it will be absolutely vital in my job with Asian Paints as I will handle different responsibilities including working with dealers to achieve sales targets, solving their queries and more,” he adds thoughtfully.

In Kiran VJIM, Hyderabad has created another confident professional with bright future. At the same time, through the social outreach programs it has made him aware of his responsibilities towards the society. So when he talks about giving back to the community and those in need, you know that his transformation is not only complete but heartening too

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VJIM, Hyderabad modernizing its management programs with changing times

“Our competition is not with other B Schools, we need to compete with where we were yesterday and keep bettering ourselves,” says Mr. K Harishchandra Prasad, Chairman, VJIM, Hyderabad. His words reflect the constant efforts of the B School, which strives to imbibe that philosophy in every aspect of learning, from methodologies to knowledge resources, networking for industry inputs to building on the faculty strength. And the results are showing as its PGDM programs evolve giving students the cutting edge advantage.

It all begins with the curriculum that gets frequently updated to keep students abreast with the latest industry moves. Ms. V. Jayashree, Sr. Asst. Prof – Marketing and Program Director at the B School also reminds us that the courses are designed to even the playing field for students from various backgrounds. “Some of our students have work experience, others don’t. A big task is to make them un-learn and then re-learn. We try and do that by bringing case studies, on field assignments etc to the program,” she tells us.

The Chairman asserted that one of the goals for the B School was to achieve zero fail percentage. Efforts have been taken to monitor the performance of students on a regular basis. Dr. Ch. S. Durga Prasad

Director of the institute adds, “We started offering evening classes to students who were weak in particular subjects. They were given tutorials and extra work, which resulted in them catching up with other students. As a result there was hardly 5% failure rate in the Batch of 2017.”

Moving with the changing times VJIM, Hyderabad launched several initiatives including streamlining some of its programs in 2017. It also started online exams for students and Television Schooling, which was an instant hit with the students. Speaking of the initiatives Dr. Prasad says, “The idea was to build confidence in students and make them believe in themselves. With over 20 companies recruiting 125 students this placement season, I think the initiatives are paying off.” And that is good news for students of the B School.

 

 

 

Santosh takes ‘rejection’ in his stride and bags placement with ITC Limited.

Some of the brightest minds and leading personalities in the world of business have risen from failure. It’s your ability to take setbacks into your stride and turn the opportunities into success that proves your mettle as a professional. That’s exactly what Santosh, PGDM 2016 – 18 at VJIM, Hyderabad did after he failed to make it past the first round of placements for his ‘dream company’. “It was tough but I realized companies don’t reject candidates, they choose those who are ideal for their organization. After that I got shortlisted by every company,” he says wisely. And his reward was placement with a top brand like ITC Ltd. He tells us how it all happened.

Getting down to the basics

As an engineering graduate Santosh admits that he had no knowledge of management concepts when he enrolled with VJIM, Hyderabad. He chose to be a generalist with knowledge of core subjects rather than being a specialist in one. The nature of the program encouraged him in his pursuit. “Dynamic and updated course structure, affable faculty, mentoring system and career vision schooling systems for placement preparations are four factors that make VJIM stand out from other B Schools. These elements of learning were crucial for my growth too,” he adds.

Building on the strong foundation

According to Santosh, VJIM, Hyderabad offers students a number of platforms to showcase their talents and grow as professionals. He singles out the influence of AIMA games where he had to take solo responsibilities, manage teams and improvise to overcome worst case scenarios. “My SIP with Trip Thrill, a startup company in Tourism Industry was another building block in my journey. My project was to acquire homestays for the company in Coorg and market them on online platforms. I could put my learning into practice in a short span of time,” he says.

Santosh believes these experiences will help him in his professional life as he takes on the role of a Sales Manager with ITC. Besides the learning he takes memories of open air dinners in the hostel, canteen hangout sessions and placement parties. Given his own prestigious placement, you’d imagine that his party was one to remember.

 

11th National Conference at VJIM, Hyderabad offers students an enriching experience on a timely topic

Vignana Jyothi Institute of Manegement (VJIM), Hyderabad recently hosted its 11th National Conference on “India Rising: Perspectives from South Asian Region” in the presence of renowned names from different industry sectors and academia. Held on 29th and 30th of Jan, the topical conference was high on relevance as it focused on the growing might of India, which has been bolstered by initiatives like Make in India and Digital India. As Indian brands taken on global powerhouses, intra-regional trade in South Asia needs to reach its potential. These were some of the questions raised and answered through eye opening discussions in the two day conference.

With Mr. Mahendra Raja Ram, Disaster Risk Reduction Officer, UNICEF as the Chief Guest and Mr. C V Raju, Head Distribution, Nigeria, Bharti Airtel Ltd, Retired, as the keynote speaker, the conference was inaugurated in a star studded ceremony. Dr. Ch S Durga Prasad, Director, VJIM and Dr. A S Rao, Director Centre for Project Mobilization and Globalization, Vignana Jyothi addressed the gathering and put the theme of the conference into perspective. Over the course of two days, experts deliberated and discussed four sub themes that streamlined the learning for all participants.

“Building Social and Physical Infrastructure” was the first topic that was discussed by Dr Vijaya Bhavani, State Project Officer, UN Women, AP, Mr. D. Suresh, Dr. Reddy’s Foundation, Hyderabad and representative from L&T Metro, Hyderabad. The latter talked about the metro project in Hyderabad, voted the most liveable city in India in Mercers Report. Dr. Bhavani then spoke about Gender Equality and its role in Building Social Infrastructure. Mr. Suresh delved into his own experiences working with the Foundation that focuses on learning and development. The stimulating discussion has several crucial learnings for the audience.

The session on “Leveraging the Demographic Dividend and Fostering Governance and transparency” had Prof. Paritala Purushottam, Adjunct Professor, Centre of Economics Social Studies, Hyderabad, Dr. A M Rao, Vice President, Corporate, Satyam Venture Engg. Services Pvt Ltd, Tech Mahindra, Hyderabad, Mr. M Sanjeeva Rao, HR Professional and Trainer on soft skills and Management Systems, Dr. I V N S Raju, General Manager, Corporate HR and Admin, Renew Sys India Pvt Ltd, Fab City, Hyderabad and Dr. K V S Sarma, Prof. Law, National Academy of Legal Studies and Research on the panel. The discussion shed light on demographic dividend, lessons from China and other Asian countries, and ways to tap into Demographic Dividend, Economic Growth, Employability, Gender and Demographic Evolution.

Day 2 of the conference carried the tempo of the discussions with the first session on “Institutionalization of Financial Reforms”. With seasoned speakers like Mr. Shankar Suman, GM – Banking Supervision, RBI and Mr. B. Srinivas Reddy, Managing Director, Wealth Aggregator Financial Services Pvt Ltd. on the panel, it wasn’t surprising that participants were taken through different stages of banking reforms, financial markets and reforms in industrial sector in a simple yet effective manner. Students in the gathering realized that reforms are launch pads for social sector, including agricultural sector, SME’s and marginalized weak sectors.

The final session on “Reimagining an Education Eco-System” was helmed by Dr. K. Panduranga Rao, Group Head – HR, IVRCL, Dr. Sekhar Murthy, Director, IIC Technologies and Mr. R K Dinavahi, Board Member, NHRD. Dr. Rao made a valuable point when he said, “Educational qualifications are important for your success but attitude, vision, physical health and communication are also crucial.” Dr. Murthy talked about ‘Disruptions in market place and Digital age education’ and suggested, “The educational system should connect to the students by talking their language.” Finally, Mr. Dinavahi urged students to go beyond textbooks, learn from their experiences and shine in the field they choose.

His words were held true for the conference, which created an immense learning experience for students on topics that are timely and vital for managers of the future.

How VJIM-ites use outbound activities to learn team dynamics and understand the importance of “unity”?

Aim: Team dynamics and collaboration through outbound activities. 

About the activity:

The outbound activity was conducted in three rounds

  1. Maze game
  2. Bottle and stick
  3. Jigsaw puzzle
  4. Team band

The PDGM students of Vignana Jyothi Institute of Management, Hyderabad were divided into 4 groups, each group with 15 members in them.

Tenure: It was a 2 days’ event where all the students were divided by their sections and activities and attended conduct one section after another.

Place: Green Lahari near the VJIM Hostel

Activities- 

1.Maze game:
In this game the students were asked to cross through a route assuming they have landed over mines/bomb and were given instructions by the team members which route to take and according to that the player had to take the route that helps him/her avoid getting bombed and reach their destinations safe.

2.Bottle and stick:
This game tested students’ analytical skills as well as their coordination among the team. The task was to pick a bottle by only using two sticks and the sticks had to be placed back in a cover. This game teaches how imperative it is to accept the instructions of the peers than only relying on one’s own decisions in life.

3.Jigsaw puzzle:
It was the regular jigsaw puzzle game where students had to join the pieces that replicate the main picture. VJIM students learnt from this activity that “too many cooks can spoil the food.” Presence of mind is absolutely critical for any game one plays!

4.Team band:
This activity tested the trust level of the team members while they operate within a team. This activity shows how important it is for every member of the team to contribute, resulting in building strong bond within the team. It also showed when any member of the team quits, there is a huge impact in the remaining body.

Conclusion:
It was an adventurous experience for each and every student of VJIM, Hyderabad to attend the Outbound Training Programme. “The kinaesthetic way of learning opened our minds towards understanding the dynamics of management better,” says Poojitha, PGDM Class of 2018. “We all got to explore more things in terms of the place, persons and games,”she adds further.

What went behind winning the Business Simulation Game at ABS- keeping 32 other participating schools behind

Winning has gotten into the DNA of Vignana Jyothi Institute of Management, Hyderabad students. With one win raining over another, PGDM students yet again made their presence felt at “Chanakya”- the business simulation game conducted by AIMA and organized by Ashoka Business School. The winning team was comprised of – Khaja Kaleemuddin, Bhavya Addepalli, Gourav Gupta, Tejas Sanghvi from VJIM.

With 33 teams contesting in the intense state-level competition, VJIM-ites had all 32, trail behind the back, with their acumen to making profit after tax. As task, all teams were assigned the same start-point

— business scenarios were same however eventually scenarios started changing from quarter to quarter. There were resources like machinery, raw materials, etc. that were provided to facilitate the teams but they came with conditional constraints and not for free. The GDP, CPI and expected demand was given and according to that teams had to forecast and produce the number of products which can be easily absorbed by the public. However, while production, the availability of plant and machinery, procurement of raw materials, available cash in hand all had to be taken care of. “We were tested on the pricing strategy, branding of the products, risk taking ability, critical and quick decision making,” says Tejas B. Sanghvi, PGDM, VJIM, Hyderabad.

VJIM students were contending with schools such as Symbiosis International University, Narsee Monjee Institution of Management, IBM, Badruka College of Commerce, Aurora PG College, Carlton Business School, Institute of Public Enterprise (IPE), St. Martin’s Institute of Management, Siva Shivani Institute, Methodist College of Engineering and Management, Malla Reddy Institute of Management, KG Reddy College of Management, JNTU, OU, Ashoka Business School, Alluri Institute of Management, Maulana Azad National University, Vishwa Vishwani Institute, Indian Institute of Mass Communication, Sarojini Naidu Vanitha Maha Vidyalaya, CVSR College, MLRIT, to name a few. With the rise of heat in the contest, with each stage, the contest was getting tooth and nail hard.

After each quarter, results were being declared as to which team is leading with their market share, PAT, inventory and new demand for next quarter based on which students had to forecast and predict the consumption and produce accordingly. Except the first quarter, VJIMites were leading all the quarters and eventually won the first prize- a stunning Rs. 50,000 cash prize.

VJIM, Hyderabad opens admissions for its PGDM programme for batch 2018-20

VJIM, Hyderabad has opened the admissions for its much talked about PGDM programs for the batch of 2018 – 20. The AICTE and Ministry of HRD approved programs are also NAAC accredited. And given the fact that previous years admissions closed as early as April, are clearly much sought-after amongst management aspirants, from all over the country. By being a part of the admission process you can aim to join the list of high-achieving alumni of one of the most reputed B Schools in South India

Guided by Vignana Jyothi Trust, which is steeped in rich tradition, VJIM, Hyderabad is a forward thinking management institute that aims to create global managers of tomorrow. Last year, its various initiatives and emphasis on global exposure paid dividends as an International recruitment drive by the Charoen Pokphand Group was held on the campus. It was the icing on the cake for a prolific placement season where Deloitte, Nestle, ITC, Naukri.com, Franklin Templeton and CP group were some of the top recruiters.

The placement statistics are testimony to the B School’s efforts to create industry ready professionals. Of the 180 graduates, 164 received placement letters while 148 students got placed in interesting job profiles with top firms. It definitely is a strong start to their future careers but the foundation is already laid at VJIM, Hyderabad. Mr. K Harishchandra Prasad, Chairman, VJIM says, “We aim to ensure that the metamorphosis from applicant, to student, to alumnus is as full of experience as possible, and we hope, an enjoyable one too.”

The B School does that by creating versatile and dynamic platforms to help future managers come into their own. Its strong faculty team makes the most of its experience and combines it with modern learning techniques to boost classroom engagement. To ensure that its students get industry relevant experiences, VJIM, Hyderabad hosted 14 seminars and 38 guest lectures. They also benefited from their SIP experiences with reputed organizations in different industries. Together it creates a holistic learning environment that nourishes future managers.

Last year, VJIM, Hyderabad attracted 139 male and 104 female students from eight states across the country. By getting your hands on the application form, you can take the first step to be a part of the nurturing environment of the B School. Any graduate with minimum 50% marks in graduation (final year students who meet the criteria can also apply) and qualified in CAT / MAT / XAT / ATMA / CMAT / GMAT exams are eligible for the program. Personal Interview sessions then pick the best of talents, which is then molded into successful professionals.